The A to Z History of Streetwear 30 Surprising Brands and Trendsetters You Probably Didn't Know Soulla

The A to Z History of Streetwear: 30 Surprising Brands and Trendsetters You Probably Didn't Know

  1. Streetwear fashion began in California in the 1980s.
  2. The term "streetwear" was first used in 1984 in a Japanese magazine called "Magazine E."
  3. Streetwear was initially popularized by skate and surf culture.
  4. Streetwear fashion is characterized by its casual, comfortable and often oversized clothing.
  5. Supreme, founded in New York City in 1994, is one of the most well-known and influential streetwear brands.
  6. Pharrell Williams has been a major contributor to streetwear fashion and has collaborated with brands such as Adidas and Billionaire Boys Club.
  7. Nigo, the founder of the brand A Bathing Ape, is considered one of the pioneers of streetwear fashion in Japan.
  8. Streetwear fashion often incorporates elements of hip-hop culture, including baggy pants and sneakers.
  9. In recent years, streetwear has become increasingly mainstream, with luxury brands such as Louis Vuitton and Gucci incorporating streetwear elements into their collections.
  10. The term "hypebeast" refers to someone who obsessively follows and purchases trendy streetwear brands.
  11. The first-ever streetwear tradeshow, called Agenda, took place in 2003 in Long Beach, California.
  12. Skateboarding brand Vans has become a staple in streetwear fashion and is often worn with baggy pants and oversized t-shirts.
  13. Streetwear fashion often incorporates bold, graphic designs, with popular brands such as Stussy and HUF using their logos as statement pieces.
  14. The streetwear brand FUBU, which stands for "For Us By Us," was founded in 1992 by four African American entrepreneurs.
  15. Streetwear fashion often draws inspiration from street art and graffiti, with brands such as Obey and KAWS using graffiti-inspired designs.
  16. Supreme has been known to release limited-edition collaborations with high-end fashion brands such as Louis Vuitton and Comme des Garçons.
  17. Streetwear fashion has become popular among celebrities such as Kanye West and Rihanna.
  18. Japanese streetwear brands such as Neighborhood and Visvim have become popular among fashion enthusiasts.
  19. Streetwear fashion often incorporates sports elements, with brands such as Nike and Adidas releasing limited-edition collaborations with streetwear brands.
  20. Streetwear fashion has been criticized for its high prices and limited availability, leading to a rise in counterfeit products.
  21. The streetwear brand Anti Social Social Club was founded by Neek Lurk in 2015 and quickly gained a cult following.
  22. Streetwear fashion often incorporates camouflage patterns, with brands such as BAPE and ACRONYM using camo as a signature design element.
  23. The streetwear brand Palace Skateboards was founded in London in 2009 and has gained a large following for its bold graphic designs.
  24. Streetwear fashion often incorporates military-inspired designs, with brands such as Alpha Industries and Stone Island using military jackets and cargo pants in their collections.
  25. Streetwear fashion has been criticized for its lack of diversity and inclusivity, with many brands only catering to a specific demographic.
  26. The streetwear brand Off-White was founded by Virgil Abloh in 2012 and has become known for its industrial-inspired designs.
  27. Streetwear fashion often incorporates elements of workwear, with brands such as Carhartt WIP and Dickies releasing streetwear-inspired collections.
  28. Streetwear fashion has become popular in countries such as South Korea and China, with Korean streetwear brand Ader Error gaining a following.
  29. The streetwear brand Fear of God was founded by Jerry Lorenzo in 2013 and has become known for its high-end streetwear designs.
  30. Streetwear fashion often incorporates psychedelic designs, with brands using it to help people self express their unique identity. 
    Point 31, a bonus - Soulla started in 2022 as a streetwear brand offering high quality products for people who are not part of a crowd. Feel the Soulla difference.
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